Limited Seats
Nanodegree Program

Digital Marketing Nanodegree

Become a Digital Marketer

Gain real-world experience running live campaigns as you learn from top experts in the field. Launch your career with a 360-degree understanding of digital marketing.

SEATS LEFT!

5

Classes start in

  • Time
    2 Months per term

    Study 10 hrs/week and complete in 4 mo.

  • Classroom Opens
    August 21, 2018
  • Prerequisites
    No experience required
Built in partnership with
  • Facebook
  • Google
  • Hootsuite
  • HubSpot
  • MailChimp
  • Moz
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Why Take This Nanodegree Program?

This program offers you the opportunity to master platform-specific skills valued by top employers, while at the same time establishing a broad-based understanding of the whole digital marketing ecosystem. After graduating, you’ll be ready to join a large corporation or a small firm, or even go independent as a freelance digital marketer.


Why Take This Nanodegree Program?

$70B
spent on digital marketing in U.S.

Learn now, pay later

To make it even easier to learn, you can finance your Nanodegree through Affirm.

  • Easy monthly payments

    As low as $38 per month at 0% APR.

    Learn more.

  • Flexible Payments

    Pay your monthly bill using a bank transfer, check, or debit card.

Term 1
Marketing Fundamentals & Social Media
$450 USD

total

Term 1 of the Digital Marketing Nanodegree goes through marketing fundamentals and helps you to begin thinking like a marketer. You will also learn how to apply what you have learned to create a go-to-market strategy and a social media presence where your content is effective and engaging. Finally, you will get to run your very own real-life Facebook campaign!

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What You Will Learn

Download Syllabus
Term 1

Marketing Fundamentals & Social Media

Term 1 of the Digital Marketing Nanodegree goes through marketing fundamentals and helps you to begin thinking like a marketer. You will also learn how to apply what you have learned to create a go-to-market strategy and a social media presence where your content is effective and engaging. Finally, you will get to run your very own real-life Facebook campaign!

Learn to create marketing content, use social media to amplify your message and advertise on Facebook.

See details

2 months to complete

Term 2

Performance Marketing & Analytics

Term 2 of the Digital Marketing Nanodegree will get you started in the world of performance marketing! Discover how to win in Search Engine Optimization (SEO) and Search Engine Marketing (SEM). You will run real-life campaigns on Adwords and see how Search Engine marketing and Display marketing can deliver amazing results for any business that wants to leverage the power of the internet. Term 2 will also help you discover how you can use a powerful tool like Google Analytics to track and improve the performance of your campaigns.

Learn more about high-performance marketing by optimizing your website and dealing with search engines as Google, how to run an AdWords search and Display campaigns and how to optimize it for best results.

See details

2 months to complete

Learn with the best

Anke Audenaert
Anke Audenaert

Instructor

Anke is the team lead for the Digital Marketing Nanodegree program at Udacity. She previously ran Market Research at Yahoo!, co-founded two companies, and is on the marketing faculty at UCLA Anderson.

Daniel Kob
Daniel Kob

Instructor

Dan is a digital media entrepreneur, visual storyteller, and Stanford MBA. He has worked in different roles in media, tech, and marketing in Europe and the US.

Julia Aspinal
Julia Aspinal

Instructor

Julia is a digital marketer, front-end engineer, and former Teach for America teacher. She has worked in marketing, product management, and web development roles at Scholastic, Udacity, and other companies.



Learning to Code

Real Stories by Students

  • Why should I enroll in this program?
    Graduates of this program will emerge with a valuable holistic understanding of how digital marketing works, and why it's so important. This is made possible by partnerships with industry leaders like Google, Facebook, HubSpot, Hootsuite, Moz, and MailChimp, who together power innovation across the entire digital marketing ecosystem. Digital marketers are in high demand, but it is also a crowded field. To launch or advance a successful career, you must differentiate yourself with multi-platform fluency, and have real-world experience with the most important tools and platforms. This unique introductory program ensures you learn exactly the skills you'll need to succeed.
  • What's the advantage of a Nanodegree program?
    In simplest form, the Nanodegree program can be understood as a full immersion learning experience. You'll take courses, learn important tools and concepts, and build projects that enable you to put your skills to work in real-life contexts. You'll even receive small stipends that enable you to run actual paid campaigns on live platforms. You'll also receive detailed feedback on your projects from expert reviewers, and this personalized review experience will inform your progress throughout the program. In addition, you'll have access to mentors who can provide on-demand guidance as you advance through the curriculum, and forums where you can engage with peers and instructors in real time. When you graduate, you'll receive a highly-regarded Nanodegree credential, and you'll receive personalized career support to help you transition into professional digital marketing roles. It's the perfect choice for someone who wants a full digital marketing education, and whose goal is to pursue a full-time digital marketing career after graduation.
  • What kinds of topics will the program cover?
    Our commitment to equipping you with a 360-degree understanding of the whole digital marketing world means we cover a broad array of topics to ensure you build the best foundation for success, including: Marketing Fundamentals, Content Marketing, Social Media Marketing and Advertising, Search Engine Marketing and Optimization, Display and Video Advertising, Email Marketing, Measurement and Optimization, and more.

Digital Marketing Nanodegree

Become a Digital Marketer